Alec Wiggin

Harvard University, AB
Columbia University, MBA

Brand Strategy Director

Alec is the strategic thinker at aared; he has a natural ability to see both the forest and the trees. A problem solver, Alec finds thoughtful and rational ways for clients to more effectively communicate their differences (to the delight of their clients and the expense of their competitors). Somehow Alec finds time to stay abreast of trends in the asset management industry and to educate the rest of us on the intricacies of market neutral strategies or the taxation of carried interest. Alec oversees the consulting, positioning, editorial, client management and new business services of the firm.

Formerly a vice president at Bessemer Trust Company and an assistant manager at Brown Brothers Harriman & Co., he has a deep background in finance and marketing. As long as thirteen years ago, Alec was speaking before audiences like AIMSE about the future of the web in asset management. Some of Alec’s commentary has been published in Pensions & Investments and Plan Sponsor.